Project Information
| Project: |
Clapham |
| Internal Release Number: |
0.1.0 |
| Related Documents: |
|
Process impact: This document
helps identify potential customers and their defining aspects. That
helps to suggest and give weight to requirements. The list of
benefits gives the sales team information on how to sell the product,
and highlights important use cases and test cases.
Target Audience
TODO: Fill in the information above and below. Provided answers
are only examples. Delete them and answer in your own words.
- What market segment is this product in?
- What is the target market for this product? Include specific
defining characteristics.
- What is the size of the total available market? Cite references
for facts.
- 4,000 users (number of subscribers to CCP4BB).
- £ X M (for whole suite) (CCP4 industrial income).
- What are some other customer options or leading products that
address the same needs?
-
- Are there any known customers for this product?
-
Benefits to Customers
TODO: List high-level benefits that this product will provide. For
each, identify the type of customer or user that will benefit. Each
benefit should be in real-world terms, not involving just this
product itself. You may want to highlight benefits that are not
offered by competing products. Benefits to the development
organization should be listed in
Risks and
Rewards.
TIP: If you can rank benefits by value, use numbered lists (the HTML
<ol> tag), otherwise use bullet lists (the HTML <ul> tag).
Potential Downside
TODO: Could anyone be harmed or put at a disadvantage because of
your system? List as above. Note, these are not risks to the
success of your implementation, assume that you build the system as
specified on time.